How to Get My Home Service Business Listed on Apple Business Connect?

What is Apple Business Connect?
Apple Business connects your local business and enhances visibility on Apple Maps.
All you need is a physical address where customers or clients can visit you. It’s free and can be set up in under 30 minutes.

If your target audience includes iPhone users, this information is crucial.
Apple’s iPhone holds a commanding 23.4% share of the global smartphone market, surpassing all other handset manufacturers.

While your Google Business Profile remains essential for local rankings, Apple Business Connect has become an influential player in the field.

The Apple audience is important.

A Client Success Story

Recently I assisted a nationwide service company with their Google Business profile, encountering persistent challenges.

The stumbling block included being unable to access the business profile, which was stuck with an outdated Chicago address despite the relocation to Phoenix over a year ago. Despite efforts over months, reaching out to the Google My Business support team and exploring various strategies such as using different email accounts and creating profiles with different names, we couldn’t break through the incorrect security wall.

Eventually, the problem was resolved. But, during this process, I discovered that Apple had upgraded its previous Apple Maps platform to something more advantageous for local business owners—Apple Business Connect. With a user-friendly dashboard, the approval for Global Post Auditing Solutions’ location was granted in less than 24 hours.

How to Enhance Your Apple Business Connect Profile
Optimizing your Apple Business Connect profile significantly boosts your visibility to potential customers and enhances your online presence. With a few streps you can ensure your profile stands out and attracts more traffic.

Let’s take a look at the steps to optimize your Apple Business Connect profile and maximize its potential.

Claim Your Business
To kickstart the optimization process, ensure you claim your location place card. As the business owner or an authorized representative, claiming the location provides access to its Place Card for adding content like photos and videos, and editing business information.

Before adding your business, perform a quick search of your business name. If it’s already in the Apple Business or Apple Maps archives, you can choose it immediately.

Get Verified by Apple
The verification process with Apple is simpler compared to Google Maps. Expect a confirmation request from Apple within 24-36 hours, though it may take up to 5 days. Provide specific details like your utility bill, business registration, DUNS number, or business license.

Complete Your Profile & Add Logo
Once your location is claimed, access its Place Card to update business details and add a logo according to branding guidelines. Consistency in business information across all profiles is crucial for effective business discovery.

How to add your logo to Apple Business Connect
Photos are compelling. Adding professional-level images builds trust and showcases your products/services authentically. Begin with around 10 photos and continue adding new ones monthly.

Add Showcases – (not the price is right Bob Barker type, but your product type)Utilize Showcases to announce new products and services. Apple runs Showcases for up to 30 days.
Maintain a fresh and relevant profile by updating business information regularly. Add new photos, update contact details, and include limited-time promotions or announcements in Showcases.

Check Apple Business Connect Insights to track your progress.

Your Apple Business Checklist:
Claim your business location.
Confirm your legitimacy via the Apple verification code.
Add a logo and cover photo (minimum 1024 x 1024px).
Maintain consistent business information.
Include a business description (max 500 characters).
Upload additional photos.
Include accurate address details and correct GPS pin.
Add business hours, phone, and website.
Choose primary and additional business categories.
Add Apple App URL from the App Store (if available).
Include “Good to Know” attributes.
Set business status as “Open.”
Final Pro Tips:
Post special offers on your Apple Business Card.
Utilize the Showcase feature for free highlights.
Request reviews from previous customers for social proof.

Apple Business Connect Summary:
Optimizing your Apple Business Connect profile is a powerful way to increase visibility and attract customers.

By following the outlined steps, you’ll establish and optimize your Apple Business Connect account, ultimately boosting leads and sales. Let’s get selling!

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